- 5 December 2014, 17:00 in Mobile

Merry Mobile Christmas

Research from CCS Insight has shown that more than half of online purchases in the UK this Christmas are being made on a mobile device, whether that's a tablet or a smartphone. Clearly consumers are choosing to do their Christmas shopping whilst during moments of downtime, such as during their commute to work, during coffee breaks or whilst in front of the TV in the evening.

For retailers wanting to capture...

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5G will advance all of society as we know it

“2020 is the year of 5G.” How many times have we heard that phrase, or...

- 24 November 2014, 09:00 in Mobile

For Better Customer Engagement, It’s Time to go Mobile

Accessible anytime, anywhere, today’s mobile-centric consumers are constantly connected. Often relying on their mobile for...


- 20 November 2014, 08:00 in Mobile

Mobile App Analytics, going beyond Web Analytics

It’s no surprise that online businesses are struggling to adapt to an increasingly mobile world. The latest IMRG Capgemini Quarterly...

- 14 November 2014, 17:00 in Mobile

Mobile Has Disrupted How We Shop for Groceries - and That’s a Good Thing

As the recently shifting fortunes of grocery giants like Tesco and Sainsbury’s have shown, a successful formula today can quickly become...

- 14 November 2014, 15:00 in Mobile

Mobile First is Customer First: Tricks and Pitfalls for a Digital Marketer on App Driven Strategies

Digital technology is in overdrive right now as we approach the Christmas season. There’s a kaleidoscope of new devices being promoted to...

- 11 November 2014, 17:00 in Mobile

Wearable Technology and Its Impact on Retail

Smart watches, connected glasses and even smart contact lenses are gradually making their presence felt in the mass market. These devices are tipped...

- 11 November 2014, 13:00 in Mobile

Dynamic Mobile Landing Pages: Changing the Face of SMS Marketing

A quiet revolution is underway and marketers in every sphere are switching attention to mobile marketing. For personalisation and reach, SMS is an...

- 10 November 2014, 13:00 in Mobile

Why SMS is the Only Way to Share the Love this Christmas

With the launch of the latest festive ad campaigns, it really is beginning to look at lot like Christmas. This time of year is certainly the busiest...

- 10 November 2014, 11:00 in Mobile

Being Responsive to Mobile Commerce is Not Enough…

Retail may be one of the most dynamic and innovative industries, but when it comes to mobile, far too many are missing the point. Mobile traffic now...

- 7 November 2014, 11:00 in Mobile

Marketing Continuity - How Can Marketers Make Sense of the New Complex Reality in a Way That Scales?

Understanding the Cross-device Journey Marketing continuity applies to a complex cross-channel marketing strategy that relies on a centralised...

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