- 27 January 2015, 13:00 in Digital Marketing

IoT’s Golden Opportunity To Monetise Wi-Fi

The so-called Internet of Things (IoT) isn’t a visionary concept, it is here today – devices, sensors, cloud and data intelligence tools that can quickly enhance and monetise your business – add Wi-Fi to the mix and you can capitalise on this fast growing trend. The IoT and the technology ecosystem surrounding it are expected to be a $8.9 trillion market in 2020, according to market research company IDC. IDC...

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- 27 January 2015, 12:00 in Social Media

2015 Social Media Trends

Keeping up with the pace of change in social media is undoubtedly one of the...

- 27 January 2015, 11:00 in Social Media

ROI in Social Media

There’s a lot to be said for tried and tested methods when it comes to...

- 27 January 2015, 08:00 in Features

Marketing's New Imperative: Customer Identity Management

Marketing today is different because consumers behave differently than in the past. They expect relevancy and are empowered with both access to...

- 26 January 2015, 17:00 in Digital Marketing

6 Things Google Taught Webmasters in 2014

For digital marketers, Google is a force to be reckoned with – the final arbiter of your website’s success, the master holding the keys...

- 26 January 2015, 15:00 in Content

Managing Global Marketing Content Made Easy with Digital Asset Management

There’s an acronym hovering around global brand and marketing departments at large enterprises today that succinctly describes a particularly...

- 26 January 2015, 13:00 in E-Commerce

The Connected Consumer: In-Store Digital Shopping Comes of Age

In-store shopping behaviours and expectations are changing. Today’s consumers want more information and a customised experience when...

- 26 January 2015, 12:00 in Digital Marketing

Omni-Channel and Beyond - Are Supermarkets Ready for the Next Wave of IT Change?

From farm to fork, there is no doubting that technology plays an integral role in the way supermarket chains interact with their suppliers, partners...

- 26 January 2015, 11:00 in Digital Marketing

Why Your Emails Aren’t Hitting The Inbox

Ever enter a store where you ask the sales rep about a product and they don’t respond? Hopefully not! And if that has happened before, it...

- 26 January 2015, 08:00 in Digital Marketing

The Future looks Cloudy in 2015

The Cloud world is evolving fast, furiously gaining greater momentum as we go into 2015 and leaving legacy on premise systems light years behind....

- 24 January 2015, 10:00 in Digital Marketing

Own a Small Business? Make Sure you’re on the Digital Map in 2015

Small businesses are the bedrock of the modern UK economy. They made up an astonishing 99.3% of all businesses in the UK in 2014, and had a combined...

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