- 20 November 2017, 08:00 in Features

Bridging the Gap Between Senior Marketers and Social Influencers

If asked to picture the archetypal social influencer, the default image that comes to mind would mostly likely be that of a young (20-something) individual, one who utterly comfortable speaking to the camera while sharing the minutiae of their lives and thoughts with millions of strangers – all of whom hang on their every word and consider this figure to be a role model, a friend. Young people are growing...

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- 27 October 2017, 14:00 in Features

Integrated Live Marketing Summit 2017; Bring your marketing into the future

The world of marketing continues to evolve rapidly, and never has it been more crucial...

- 17 November 2017, 11:14 in Digital Marketing

Getting your Marketing ready for Christmas at Integrated Live Marketing Summit

Christmas is fast approaching with only 38 sleeps left! And whilst some people may be...


- 15 November 2017, 11:09 in Digital Marketing

Get your readers emotionally involved - Grab and keep their attention!

60% of B2B and B2C marketers are struggling to produce engaging content and 35% find it difficult to produce a wide enough variety of content to keep...

- 14 November 2017, 10:53 in Features

Maximise post-campaign interest with telephone answering support

Marketing only works if you’re able to properly capture and handle the leads it generates. Otherwise it has been a pointless exercise. Sounds...

- 14 November 2017, 10:46 in Features

Optimise your most visited office – with Live Chat on your website

The days of a website performing as a shop window are over. At the very least a website needs to be a showroom with interactive examples of services,...

- 13 November 2017, 12:39 in Features

Announcing the Integrated Live Marketing Summit 2017 Agenda

We are delighted to reveal the agenda for this year’s Integrated Live Marketing Summit. Join us on November 21st for a one-day conference,...

- 13 November 2017, 08:00 in Customer Experience

Why Online Retailers Need to Step Up Live Agent Provision

Normal shopping rules don’t apply online. Where bricks and mortar stores close at 5pm, the beauty of the internet for consumers is that shops...

- 10 November 2017, 08:00 in Features

Seize That Marketing Moment

How loyal do you feel to certain brands? Would you stick with one over the other, no matter the price difference or level of service? Nowadays, the...

- 9 November 2017, 08:00 in Features

What Marketers Can Learn From Sports Clubs

If a club is relegated to a lower league you'd expect some fans to stop parting with their hard-earned cash to go and watch ‘their’ team....

- 8 November 2017, 08:00 in Customer Experience

A Segment of One: The Next Generation of Customer Engagement

Businesses today are certainly not lacking when it comes to access to customer data. According to new research by Vanson Bourne and Sitecore, on...

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