- 24 June 2019, 08:00 in Social Media
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Data Is Paving the Road for In-House Marketing
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New research reveals worrying lack of forecasting support for SEOs
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Fear Of Losing Business Has Made Ad Fraud Verification The Weakest Link In The Supply Chain
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Don’t let IT outages become your downfall
Cyberattacks may be an ever-present threat that dominate the majority of the headlines...
Reward, return, and raise revenue: how to keep your customers coming back
In June 2019, high street retail sales fell at the fastest rate in...
The double-edged sword of data: balancing personalisation and privacy
Technologies like artificial intelligence (AI) and machine learning are transforming marketing: marketers can...
Using IP geolocation data to limit password sharing, retain subscribers, and recapture revenues
Over-the-top (OTT) providers take a huge financial hit from password sharing – Netflix...
Protection against ad fraud must be a top priority for marketers
The cost of ad fraud is bigger than you think, costing marketers £1.89billion...
