- 29 September 2016, 08:00 in Social Media

Why Mobile User Drop-off is a Major Issue for Social Media Marketers

Social media marketers place great emphasis on link clicks. Social media is – after all – a major contributor for inbound traffic, and link clicks are – after all – a measure for that traffic. The trouble is, one link click on social media doesn’t equal one visitor to your website.

According to our recent study into current spending trends across social amongst B2B organisations, between a third and a...

Keep Reading...


- 28 September 2016, 10:30 in Social Media

5 Social Media Strategies to Show Off Your Company Culture

Every business has a company culture, and this can be a fantastic asset when promoting...


- 27 September 2016, 10:00 in Social Media

Social Media in Business: It's no Longer Nice to Have...

If you can get your head around social media in a consumer environment such as venting one’s disquiet over Twitter when a service...

- 22 September 2016, 10:00 in Social Media

4 Ways Social Media has Changed the Job Market Forever

The average person has five social media accounts, checks their phone 150 times a day, and spends an hour and forty minutes every day scrolling down...

- 20 September 2016, 07:30 in Social Media

3 New Social Media Developments You Need to Know About

The world of social media is in a constant state of evolution and change. Just when you think you know everything there is about Facebook, Twitter,...

- 19 September 2016, 08:30 in Social Media

Despite What You Might Think, Twitter is No Good for Customer Service

Social media and customer service are fairly uncomfortable bedfellows. For all that a brand must have a presence on social platforms, and for bigger...

- 15 September 2016, 08:30 in Social Media

My Month of Messaging

While Facebook still has over a billion active users and Twitter has evolved to become a predominantly news focused platform, there’s a growing...

- 14 September 2016, 08:25 in Social Media

Longer Tweets From 19 September

Changes to Twitter that will see individuals and businesses able to create longer tweets will come into effect on 19 September, the company has...

- 12 September 2016, 07:00 in Social Media

A Fine Balance: How to Make the Most of Social Media Tools in Business

Social media is fun – it’s networking online after all! And yet in business, keeping up a social media presence can quickly drop down the...

- 8 September 2016, 07:30 in Social Media

Social Media Lessons from the US Presidential Election: 7 Hashtags to Follow

With the 2016 US presidential election inching closer, candidates are ramping up their social media efforts. While 2012 was considered the first...

← Older