- 8 August 2017, 08:30 in Apps

Building an M-Commerce App Can Save you Money, Not Cost you Money

In today’s mobile-first world, we’re all aware of the need to shift our focus away from traditional advertising and desktop banner ads, and onto mobile marketing. Digital advertising is on course to surpass television advertising this year and will account for almost 40% of global ad spend in 2018. And mobile is taking a growing percentage of that: it’s already overtaken desktop ad spending, and it’s growing fast. In India,...

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- 28 July 2017, 09:00 in Features

Webinar: A Look into the Future of Marketing

All buyers are unique and must be treated as such. To make the most effective...

- 17 August 2017, 08:00 in Features

3 Reasons Marketers Should Use Crowdsourced Video

Video is helping drive the European online advertising market’s double-digit growth. Already most Internet traffic...



- 19 July 2017, 08:00 in Apps

7 Ways to Promote Your Mobile App for Free

Mobile app discovery is one of the toughest tasks facing indie developers. Around 270 billion apps are forecast to be downloaded across global app...

- 22 June 2017, 07:30 in Apps

Balancing App Monetisation and the User Experience

We are all familiar with this situation – you’ve opened your app to either play a game or perform a task but you can’t seem to do...

- 22 May 2017, 08:00 in Apps

What is the Future of Mobile App Development?

Technology has seen a meteoric evolution over the last few years. Mobile phones were once a simple, portable phone simply used to communicate with...

- 19 May 2017, 08:30 in Apps

We’re Increasingly Unimpressed by Apps, But What’s Going to Replace Them?

While it’s estimated that the UK has one of the world’s highest levels of smartphone penetration – at around 81% with some 43.6...

- 17 May 2017, 07:30 in Apps

Communications and Social Increasingly Dominate App Time

The increasing popularity of Facebook, WhatsApp and Instagram mean communications & social media is accounting for a greater share of the time...

- 26 April 2017, 08:30 in Apps

5 Things Successful Content Apps Have in Common

The mobile app landscape is booming incredibly as 81.9% of mobile time in the UK is spent on smartphone apps. With mobile app usage representing more...

- 28 February 2017, 09:00 in Apps

Mobile App Use on the Decline in Europe

While smartphone traffic in Europe has more than doubled between 2014 and 2016, new and repeat use of mobile apps is starting to plateau in France,...

- 20 January 2017, 08:30 in Apps

Retail Apps Failing to Meet Consumer Expectations

Consumers believe current retail apps are failing to deliver the high quality and interactive mobile shopping experience they demand, according to...

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