- 25 April 2016, 12:00 in News

Global Martech Leader Adestra Appoints Matt McGowan President

Adestra, a leading provider of innovative marketing technology software and services, today announced it has appointed Matt McGowan as President. McGowan, who most recently headed up strategy for Google's AdTech business in the Americas, will lead Adestra's rapidly growing U.S. team and help build the company's brand in the $2.6 billion ESP market.1 He joins other key U.S. hires including Vice President of Marketing Insights Ryan Phelan and Vice Presidents...

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- 15 June 2020, 08:00 in Customer Experience

5G will advance all of society as we know it

“2020 is the year of 5G.” How many times have we heard that phrase, or...

- 22 April 2016, 11:00 in News

Millward Brown Joins Kantar Worldpanel to Enhance Digital Measurement for Advertisers

Millward Brown and Kantar Worldpanel announced today a partnership in the UK to provide an...


- 19 April 2016, 10:55 in News

PSONA Campaign for Football Shirt Friday for Bobby Moore Fund

Customer engagement agency, PSONA has created a campaign to ‘get shirty’ with company bosses who don’t let their staff get involved...

- 18 April 2016, 12:00 in News

Buyer Habits Change as Automotive Industry goes Online

The overwhelming majority (97%) of new car buyers arrive at dealerships having conducted online research that informs their car buying intentions,...

- 13 April 2016, 15:00 in News

New Website to Launch Plastic Five Pound Note

Award winning digital agency Cyber-Duck has been selected by the Bank of England to design and develop the website for the new £5...

- 11 April 2016, 14:00 in News

Nearly Half of Consumers Reject Brands' Irrelevant Ads

A new Digital Connections study by Tradedoubler, an international leader in performance-based digital marketing, shows that marketers face...

- 11 April 2016, 12:00 in News

Advertising Week Europe Announces Evening Talent

Advertising Week Europe (AWE), the continent's largest annual gathering of ad tech, advertising, creative, entertainment, marketing and media...

- 8 April 2016, 08:00 in News

WHSmith Brings a Digital Face to the High Street

Multiple convenience store group, WHSmith, has installed 100 digital screens into stores across the UK in partnership with StreetAd. Digital out of...

- 7 April 2016, 10:00 in News

Ones and Zeros to Heroes: London Firms to be Inspired by Olympic Glory

It's not strictly digital, but who couldn't use a breath of fresh air - especially if it involves a dash around the track which led the likes of Mo...

- 29 March 2016, 09:00 in News

Inadequate Expertise is Undermining Influencer Marketing

Traackr, a leading global Influencer Marketing (IM) platform, has announced the launch of its Academy of Influencer Marketing (AIM); a...

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