- 3 March 2015, 17:00 in Apps

Rise of the Apps: How are Apps Changing the World of Digital Marketing?

Twenty-three, that’s right, I’ve thrown away twenty-three pieces of direct marketing leaflets that came through my postbox this week. My junk e-mail folder sees even more action every day. That’s why I signed up to the Telephone Preference Service, as that at least eliminates marketing phone calls. I’m a modern consumer, I’m happy, I’m used to being bombarded with messages and ignoring them.

How does this affect the marketer trying to...

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- 15 June 2020, 08:00 in Customer Experience

5G will advance all of society as we know it

“2020 is the year of 5G.” How many times have we heard that phrase, or...

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No Money in my Pocket…

The payment revolution is officially upon us. I remember reading an article a few years...


- 30 January 2015, 10:00 in Apps

App Development is Needed to make Google Glass a Success

Earlier this month, Google announced it was closing the Google Glass Explorer Program and taking the product out of the in-house R&D unit, Google...

- 5 January 2015, 08:00 in Apps

Don’t Leave Translation to your App Developers

When creating global apps, developers often give a great deal of attention to localisation, however, translation – one of the most important...

- 23 December 2014, 17:00 in Apps

Rise of the App Economy

Apps have become such an essential part of our everyday lives, it is almost impossible to believe the mobile app market is still a very immature...

- 21 November 2014, 11:00 in Apps

Don’t get left Behind in the Enterprise Mobile App Development (R)evolution

In seven years we have gone from Blackberry and Nokia to iPhones, smartphones, tablets and wearable devices. Today mobility is king. Employees like -...

- 13 November 2014, 08:00 in Apps

Growing Loyalty Through Apps

Using mobile phone apps to build stronger relationships


- 12 November 2014, 13:00 in Apps

How Apps Are Helping the Health Industry

Go back five years and the sort of apps we had on our phones were mainly for fun. Angry Birds, Temple Run, Paper Toss. All designed to while away the...

- 6 November 2014, 13:00 in Apps

Happy Birthday WhatsApp

With WhatsApp officially launching on the App store in November 2009, we thought we would take a look at some key information regarding the hugely...

- 5 November 2014, 17:00 in Apps

Future-Proof Your Apps

The growth of mobile is considered to be the biggest shift in technology since the arrival of the internet. IDC’s mobile phone forecast...

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