- 27 May 2015, 13:00 in Digital Marketing

Making Returns A Digital Marketer’s Dream

Returns has been a stumbling block for online retailers for many years. Despite their best attempts, they often struggle to adapt their processes and supply chains to make returns work smoothly especially when there are high volumes of returned items.

However, returns can be a gift for retailers and another invaluable opportunity to engage with your customers. At the very least, ensuring the returns process runs...

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- 15 June 2020, 08:00 in Customer Experience

5G will advance all of society as we know it

“2020 is the year of 5G.” How many times have we heard that phrase, or...

- 27 May 2015, 12:00 in Digital Marketing

The Changing Role of the CMO: Extinction or Evolution?

It’s been clear for some time now, but a recent study by Vivaldi Partners has...

- 26 May 2015, 13:00 in Digital Marketing

Legacy Marketing Silos are Barriers to Success

Integrating your marketing team is no longer just a noble goal. It is crucial to staying in step with the sophisticated expectations of today’s...

- 26 May 2015, 10:00 in Digital Marketing

Retail Banking – A Digitally Savvy Sector?

Once upon a time you trusted a bank with your money, traditionally for life. But with recent changes making it easier to switch banks, Gen Y in...

- 25 May 2015, 12:00 in Digital Marketing

How to Master Real-Time Marketing

The idea of being successful with real-time marketing on social media can seem daunting. Most marketers understand its value but I don’t often...

- 22 May 2015, 16:00 in Digital Marketing

The Latest Trends in Marketing: Search Engine Optimisation, Mobile Strategy and Gamification

For many businesses, search engine marketing is one of two key tools used to find prospects, the other method being telemarketing. Search Engine...

- 21 May 2015, 10:00 in Digital Marketing

Byte Sized Marketing

We live in a fast paced world where readers have time only to go through short, byte sized content. Some studies suggest that the average attention...

- 20 May 2015, 17:00 in Digital Marketing

The Old and the New – Why Digital isn’t the Be All and End All for Marketing

The recent election, aside from providing a huge kicking to pollsters highlighted a fascinating truth – there is more to marketing than just...

- 20 May 2015, 12:00 in Digital Marketing

The Rise of Truthful Marketing

For years advertisers have held fast the mantra of; ‘selling the sizzle -not the bacon’. The product or experience usually takes second...

- 20 May 2015, 10:00 in Digital Marketing

5 Foolproof Ways to Get Repeat Visitors to Your Website

You put in a lot of effort to draw people to your website. You network, optimize web content for search engines, send regular email newsletters, and...

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