- 30 September 2014, 15:00 in Mobile

How The Mobile Phone is Stacking the Odds in Favour of Traditional Retailers

Traditional retailers are caught up in an intense battle against the world of online shopping in a desperate fight to save the high street. Right at the forefront of the battle is the mobile phone and retail marketers and brand owners are just beginning to realise the key role it can play in reversing the trend of reduced store footfall and redressing the odds back in their favour. A key...

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- 15 June 2020, 08:00 in Customer Experience

5G will advance all of society as we know it

“2020 is the year of 5G.” How many times have we heard that phrase, or...

- 19 September 2014, 13:00 in Mobile

M-Retailing: The Next BIG Thing

What is fast becoming known as m-retailing will likely become the next BIG power play...


- 18 September 2014, 08:00 in Mobile

Are You Frustrating 50% Of Your Audience?

Most Entrepreneurs realise that a strong website and online presence is a vital part of establishing a business or brand in 2012. What many forget,...

- 17 September 2014, 14:00 in Mobile

Getting Ready for Mobile Payments

With the penetration of mobile devices, such as smartphones and tablets constantly growing, attention is increasingly turning to mobile marketing,...

- 9 September 2014, 13:00 in Mobile

Incorporating Mobile into the Multichannel Maze

Since the release of the iPhone 3G in 2008, the way people use their mobiles and what they use them for has evolved dramatically. Once used only to...

- 9 September 2014, 08:00 in Mobile

The UK Mobile Market is Notoriously Hard to Crack. But why?

The UK phone market is amongst the most challenging globally. Pricing is becoming increasingly aggressive, margins are being squeezed, even the...

- 5 September 2014, 17:00 in Mobile

Tapping into the Power of Beacons

The entire planet is going mobile with almost 4.5 billion mobile phones and 1.75 billion smartphones according to a report by eMarketer. As the...

- 5 September 2014, 15:00 in Mobile

Is the Market for Mobile Wallets about to Open Up?

The 9th of September. That’s the date Apple will unleash its latest and greatest iPhone on an expecting world. The first iPhone set the scene...

- 3 September 2014, 17:00 in Mobile

A Mobile Strategy for Guaranteeing an Engaged Audience

Time spent on mobile continues to explode, now at more than 23% of all time spent with media. Yet, most companies are just in the experimentation...

- 3 September 2014, 11:00 in Mobile

Mobile Advertising – It's Optimism Not Optimisation That Reigns

Earlier this month research firm eMarketer published a report that confidently predicts that UK mobile ad-spend will top £2bn this year up 96...

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