- 30 January 2017, 09:00 in E-Commerce

For Love and Loyalty: 6 Signs your Customers may be Cheating on you

Last year Brits spent nearly £1 billion for love on Valentine’s Day. Whether their efforts were reciprocated, we’ll never know, but following weaker than expected December sales many retailers will be looking to capitalise on the lucrative love market next month.

However, while spousal loyalty may remain high, the relationship between consumers and brands is not looking so healthy this Valentine’s Day. We recently carried out research that revealed...

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- 27 October 2017, 14:00 in Features

Integrated Live Marketing Summit 2017; Bring your marketing into the future

The world of marketing continues to evolve rapidly, and never has it been more crucial...

- 15 November 2017, 11:09 in Digital Marketing

Get your readers emotionally involved - Grab and keep their attention!

60% of B2B and B2C marketers are struggling to produce engaging content and 35% find...


- 26 January 2017, 08:00 in E-Commerce

The Digital Path to Purchase

Digital disruption is revolutionising how consumers discover and purchase goods and services, and is therefore changing the way marketers interact...

- 20 January 2017, 09:30 in E-Commerce

Online Merchandising - Time to Break All the Rules

For online retailers with large product ranges, the inability to create relevant merchandising rules for each customer is costing time, money and...

- 13 January 2017, 09:30 in E-Commerce

81% of Basket Abandonment Ignored

The global retail industry could be losing out on $4 trillion worth of sales by ignoring online shoppers who abandon their basket without making a...

- 13 January 2017, 08:00 in E-Commerce

Using Virtual and Augmented Reality to Mind the Digital Gap

Virtual reality experienced a renaissance in 2016 with the public release of systems like the PlayStation VR, Oculus Rift and Google’s Daydream...

- 7 December 2016, 08:00 in E-Commerce

A Never-Ending Boom? How to Keep E-Commerce Growing in the UK

E-commerce is continuing to grow in the UK. Last year, industry revenue increased 11% to reach €157 billion. This year, it’s forecast to...

- 23 November 2016, 08:00 in E-Commerce

Don’t Let a Slow Site Ruin Your Digital Christmas

Last year, online retail sales reached £24 billion. Surprisingly or not, it was clicks rather than brick and mortar shopping that saw the most...

- 22 November 2016, 07:30 in E-Commerce

Black Friday Purchases Take 6 Days to Complete

Traditionally Black Friday deals have lasted just 24 hours, but new research from digital marketing company, Rakuten Marketing, reveals that it...

- 21 November 2016, 07:30 in E-Commerce

The Road to Conversion: Knowing the 97% of Online Prospects

You’d probably be surprised to hear that as a general rule of thumb, 97% of browsers of a commercial website don’t convert. This figure...

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