- 27 January 2017, 09:00 in E-Commerce

The 2017 Commerce Marketing Playlist

2016 may have been a turbulent business year, but it ended with a bang. Online spending was up almost 30% over 2015 numbers. And while some retailers struggled with costs, other brands found a silver lining in a weaker pound that has made British brands more attractive to shoppers abroad.

In 2017, brands will continue to implement marketing strategies to keep consumers engaged, using their growing armoury of marketing technology to...

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- 5 July 2017, 15:48 in Features

GDPR:Report Launched to Help Businesses Tackle New Data Privacy Laws

A new publication – GDPR:Report – has launched, providing the latest news, features and expert advice on the General Data Protection Regulation (GDPR).

- 25 July 2017, 08:30 in Data

Meeting Customer Demands Through Improved Interaction with Information

Today’s connected world brings with it many exciting opportunities. The coming years will be critical...



- 13 January 2017, 09:30 in E-Commerce

81% of Basket Abandonment Ignored

The global retail industry could be losing out on $4 trillion worth of sales by ignoring online shoppers who abandon their basket without making a...

- 13 January 2017, 08:00 in E-Commerce

Using Virtual and Augmented Reality to Mind the Digital Gap

Virtual reality experienced a renaissance in 2016 with the public release of systems like the PlayStation VR, Oculus Rift and Google’s Daydream...

- 7 December 2016, 08:00 in E-Commerce

A Never-Ending Boom? How to Keep E-Commerce Growing in the UK

E-commerce is continuing to grow in the UK. Last year, industry revenue increased 11% to reach €157 billion. This year, it’s forecast to...

- 23 November 2016, 08:00 in E-Commerce

Don’t Let a Slow Site Ruin Your Digital Christmas

Last year, online retail sales reached £24 billion. Surprisingly or not, it was clicks rather than brick and mortar shopping that saw the most...

- 22 November 2016, 07:30 in E-Commerce

Black Friday Purchases Take 6 Days to Complete

Traditionally Black Friday deals have lasted just 24 hours, but new research from digital marketing company, Rakuten Marketing, reveals that it...

- 21 November 2016, 07:30 in E-Commerce

The Road to Conversion: Knowing the 97% of Online Prospects

You’d probably be surprised to hear that as a general rule of thumb, 97% of browsers of a commercial website don’t convert. This figure...

- 15 November 2016, 08:00 in E-Commerce

Adopting E-Commerce for Transformed E-Procurement

In the new world economy driven by digital revolution, the consumer is crowned the unchallenged king. It is a world where mass advertising no longer...

- 10 November 2016, 09:00 in E-Commerce

Black Friday Tells us it’s Time for a Rethink

Black Friday is a pulsating symbol of all that is wrong with retail. Knock down prices aside it is indeed a black day. Queuing and aggression make it...

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