- 28 September 2015, 08:00 in News

Retailers Could Suffer Over Peak Period with Lack of In-Store Staff

With last year’s Black Friday generating a 10 per cent increase in footfall compared to previous years, research from Gekko highlights the need to recruit and train in-store brand ambassadors to maximise in-store opportunities for the 2015 peak festive period.

A staggering 50 per cent of shoppers said that there is often not enough staff on the shop floor to help them when making a purchase decision. There is...

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- 15 June 2020, 08:00 in Customer Experience

5G will advance all of society as we know it

“2020 is the year of 5G.” How many times have we heard that phrase, or...

- 25 September 2015, 16:00 in News

Retail Brands Lose Out on up to 25% of Additional Sales Per Month When Refusing to Offer Discounts

The average retailer could earn an extra 25% in sales revenue per month by offering discount codes and vouchers



- 25 September 2015, 12:00 in News

62% of UK Businesses are Missing Opportunities in the Global Ecommerce Market

Businesses in the UK are failing to take full advantage of global opportunities in digital markets, research by Search Laboratory finds. This is...

- 23 September 2015, 14:30 in News

Under The Thumb: Spouses and Partners are Biggest Influence on Car Purchasing Decisions

Wives, husbands and partners are the biggest influence on car purchasing decisions in the UK, with 25 percent of people citing them as the greatest...

- 18 September 2015, 13:00 in News

10% Increase in Marketing Channel Usage Over Past Two Years

The latest edition of the Adobe Digital Index (ADI) has revealed that the number of digital marketing channels has increased by 10 percent over the...

- 17 September 2015, 12:30 in News

Gift Card and Voucher Sales See Significant Growth

B2B gift card and voucher sales grew by 9.7% in the first half (H1) of 2015 according to statistics from The UK Gift Card & Voucher Association...

- 16 September 2015, 17:00 in News

Half of Senior Digital Execs say IAB/MRC Viewability Standards Inadequate

Half of senior agency and publisher executives, interviewed in-depth for a study on the present and future of online ad viewability, believe the...

- 16 September 2015, 14:00 in News

Mobile Ad Spend Accelerating At Pace With Mobile Viewing

The new Q2 2015 Global Video Index by Ooyala has revealed that 49 percent of all ad impressions for publishers were on mobile devices...

- 9 September 2015, 15:30 in News

Instagram Opens to Businesses of All Sizes, Everywhere

Instagram has revealed plans for a huge expansion of its business services to companies of all sizes around the world. The Facebook-owned image-based...

- 8 September 2015, 10:30 in News

Online Retailers Missing Opportunities to Incentivise Shoppers Through Mobile Apps

Just one-third of online retailers that gather data reflecting customers’ preferences and get permission to send targeted push notifications...

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