- 18 December 2014, 17:00 in Analytics

Making the Most of your Mobile Analytics

News last month that Brits are Europe’s biggest mobile spenders, with m-commerce totalling £7.9 billion this year alone, should give food for thought for businesses across the country with underperforming mobile strategies.

A recent survey found that 91% of the UK’s small businesses have sites that are inaccessible via mobile devices, an alarming figure when you consider that mobile now makes up around 60% of...

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- 15 June 2020, 08:00 in Customer Experience

5G will advance all of society as we know it

“2020 is the year of 5G.” How many times have we heard that phrase, or...

- 8 January 2014, 13:00 in Analytics

Expanding Horizons: Using Analytics to Increase Customer Value

The retail industry is faced with a never-ending deluge of competition. In fact, a recent...


- 15 October 2013, 09:28 in Analytics

Analytics, the Building Blocks of Profitable Customer Relationships

In an increasingly uncertain and complex environment, one factor sets successful companies apart - ‘intelligence’. Every day, enterprises...

- 24 September 2013, 08:32 in Analytics

Hold the Champagne

Picture the scene; your digital marketing campaign has been a run-away success. SEO has put you at the top of Google, the PR team have given you so many ‘opportunities to see’ that you haven’t had time to read all the cuttings and you have gone viral on Social Media. Time to crack open the Champagne?


- 5 September 2013, 10:47 in Analytics

The Dynamics of Online Analytics

More and more businesses are try ing to keep up with consumer spending habits and have recognised the importance of understanding how their customers...

- 4 September 2013, 16:28 in Analytics

How to Take Relationship Marketing to the Next Level

How to take relationship marketing to the next level


- 27 August 2013, 14:01 in Analytics

The Birth of Digital Database Marketing

Businesses are constantly striving for new insight and to maximise the ROI from customer data gathered across multiple digital channels. This data,...

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