- 29 June 2015, 10:00 in Social Media

Business Marketing and Social Media: A Weird and Wonderful Relationship

For better or worse, social media and business marketing have become connected to each other. Research reveals that 93 per cent of businesses market themselves through social media and those who don’t use it are taking a large gamble.

Sometimes this gamble pays off. Apple are famous for not using social media, but Apple became one of the world’s biggest brands before the rise of social media,...

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