- 13 May 2020, 17:28 in Data
Popular articles today
What is Truck Advertising?
Awareness of truck advertising is virtually non-existent in the UK, especially compared to places like America....
The IAB Europe Guide to Cookies: Privacy Promises Should Do More Than Crumble
The IAB Europe recently published a guide called ‘Guide to the Post Third-Party Cookie’ Era' in...
7 Key Statistics for SMS Marketing
Although mobile phones have been around for some time now, smartphones are really beginning to take...
The Influence of Wearables on Mobile Advertising
Having read a number of different articles on the role of wearable technology in marketing, I...
Are you a digital polluter? Why advertisers must now end online waste in order to survive
The current web ecosystem is in the midst of evolving to meet consumers on consumers’ terms....
Behavioural change, nudge theory and ultimate benefit – why isn’t the trial COVID tracking app harnessing the best in tech?
Let me state this right from the start. My issues with the new COVID tracking app,...
Data Legislation Education: Businesses Must Boost Knowledge
When it comes to data, privacy and security should be of paramount importance for all businesses,...
Co-Creation: The Missing Link between Brands and Customers
While there is currently a lot of buzz around the idea of listening to, and engaging...
Weathering the storm: How cloud technology can help marketers to succeed remotely
Weathering the storm: How cloud technology can help marketers to succeed remotely
For the most part, cloud-based computing has made its way into almost every business in some shape or form. Most marketers probably use a cloud-based service at work every day - be it for storage, communication, video conferencing or logging on to their company’s server.
Post-lockdown – planning for your business’ road to recovery
As lockdown restrictions ease and businesses begin to open their doors once more, it’s time to...
