- 13 May 2020, 17:28 in Data
Popular articles today
What is Truck Advertising?
Awareness of truck advertising is virtually non-existent in the UK, especially compared to places like America....
7 Key Statistics for SMS Marketing
Although mobile phones have been around for some time now, smartphones are really beginning to take...
The IAB Europe Guide to Cookies: Privacy Promises Should Do More Than Crumble
The IAB Europe recently published a guide called ‘Guide to the Post Third-Party Cookie’ Era' in...
Weathering the storm: How cloud technology can help marketers to succeed remotely
Weathering the storm: How cloud technology can help marketers to succeed remotely
For the most part, cloud-based computing has made its way into almost every business in some shape or form. Most marketers probably use a cloud-based service at work every day - be it for storage, communication, video conferencing or logging on to their company’s server.
Behavioural change, nudge theory and ultimate benefit – why isn’t the trial COVID tracking app harnessing the best in tech?
Let me state this right from the start. My issues with the new COVID tracking app,...
Co-Creation: The Missing Link between Brands and Customers
While there is currently a lot of buzz around the idea of listening to, and engaging...
The Customer Journey: Understanding the Power of Video
As the old adage goes: “a picture tells a thousand words” – a mantra that has...
Hidden stakeholders: Why CISOs hold the key to successful digital transformation
Digital transformation is now omnipresent. Companies are rapidly modernising their infrastructures and processes to improve customer service,...
5G will advance all of society as we know it
“2020 is the year of 5G.” How many times have we heard that phrase, or something...