- 17 December 2013, 13:00 in Social Media

Social Media in China, and What the West Can Learn

Imagine a digital landscape in which individuals charge followers, and social e-commerce is standard practice? For Chinese consumers this is part of everyday day life in which social media plays a far more important role than in the West.

China is radically and dynamically different in the creative and technical arms race between established and emerging social platforms. By comparison in the West, there is not so much a race, more...

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- 15 June 2020, 08:00 in Customer Experience

5G will advance all of society as we know it

“2020 is the year of 5G.” How many times have we heard that phrase, or...

- 13 December 2013, 17:00 in Social Media

Adidas Brings @Brazuca to Life

The first ever FIFA World Cup™ match ball to have a Twitter profile has reached...

- 12 December 2013, 17:30 in Social Media

Why Social Media Listening is Leaving Polls in the Dust

Polls and other forms of traditional market research such as surveys and focus groups have one thing in common - they are all soliciting responses to...

- 6 December 2013, 13:00 in Social Media

The Positive Effects of Social Media

Honesty is the best policy! Everyone in agreement say ‘AYE!’ I have always thought so and having been brought up with a good set of...

- 4 December 2013, 13:00 in Social Media

The Advantages of Being A Social SME Online

At the start of 2012, there were just under 5 million businesses in the UK. Small and medium sized enterprises (SMEs 0-249 employees) made up a...

- 3 December 2013, 17:30 in Social Media

Why LinkedIn and an Optimised Profile are Important

LinkedIn is a social media site the majority of professionals in the UK have heard about, now with nearly two thirds of British professionals holding...

- 3 December 2013, 08:30 in Social Media

How Brands can Increase Engagement on Twitter

In its simplest form, social media is a tool to pass content on - whether that’s from one user to another or from one user to many others,...

- 19 November 2013, 08:00 in Social Media

How to Handle Client Feedback via Social Media

Fast facts 1bn people are users of social networks 65% of people believe it’s a better way to communicate with companies than call centres....

- 15 November 2013, 17:30 in Social Media

Real Time Keeps Supporters Excited About Rickshaw Challenge

In less than two hours, Team Rickshaw will arrive at BBC Elstree Studios after having cycled 700 miles over eight days to raise money for BBC...

- 15 November 2013, 08:00 in Social Media

10 Big No No’s When Selling on Social Media

The progression of technology is constantly changing the way we communicate. The internet has made it possible to make connections that reach across...

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