- 15 May 2014, 17:00 in Social Media

Was Facebook right for self-service after all?

Self-service (i.e. enabling customer service through automation) is an essential part in any brand’s engagement with customers, and customers’ needs and expectations around self-service have changed over the years as technology (and customers’ use of technology) has advanced. As a company involved in the design and development of cross-channel self-service, VoxGen is keen to investigate opportunities for self-service channels beyond more traditional IVR, web and mobile channels.

Facebook is commonly used...

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- 15 June 2020, 08:00 in Customer Experience

5G will advance all of society as we know it

“2020 is the year of 5G.” How many times have we heard that phrase, or...

- 14 May 2014, 08:00 in Social Media

The Three Stages Of Social

Once upon a time, most companies’ websites were little more than online replicas of their...

- 12 May 2014, 17:00 in Social Media

Interview: Unequivocal Proof That B2B Leads in Proving the Value of Social

Charlie Treadwell, Director of Social Marketing at Symantec and Jon Lewis, Vice President of Content at LaneTerralever have discussed social...

- 2 May 2014, 17:00 in Social Media

Twitter’s New Design – Have you updated your profile?

In April, Twitter rolled out its new profile look to its 241 million monthly active users. If you haven’t done it already, take a look at your...

- 28 April 2014, 17:00 in Social Media

The Landscape of Social Login: Facebook Sails, Yahoo Sinks

Research by Gigya has looked at the way that people are using their social media profiles to log-in to the their favourite websites. The...

- 1 April 2014, 17:00 in Social Media

Financial Organisations: Customer Engagement and Communication is the #1 Social Media Opportunity

Whilst the challenges for Finance Organisations are as to be expected - regulation, privacy, exposure – there is also a definite feeling of...

- 25 March 2014, 13:00 in Social Media

Seize the Sentiment

The rise of social media as the go-to communications platform for millions of people worldwide has been nothing short of a phenomenon. For business...

- 20 March 2014, 17:00 in Social Media

How to get More Followers on Twitter

With an ever increasing number of businesses recognising social media as a vital tool in their marketing armoury, this article outlines top tips...

- 20 March 2014, 08:15 in Social Media

Why Is Social Media Important In Building Brand Recognition?

Social media plays a great part in today’s society, and acts as a mass communication tool both socially and professionally. 2013 recordings...

- 17 March 2014, 17:00 in Social Media

What Next for Social Media: 5 big predictions from Social Media Week

Social Media Week has been and gone, but are there any lessons we can learn from the global event that boasts more than 2,500 events in 25 cities...

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