- 18 August 2016, 09:00 in Social Media

5 reasons why LinkedIn is so effective for B2B lead generation


There have been no shortage of articles slamming Microsoft for its recent $26bn purchase of LinkedIn.
Apparently, no one uses it and the endorsements feature is so annoying we should all delete our accounts. But if it’s so bad, why are 94% of B2B marketers still using the network? I very much doubt we are all suffering from some sort of collective madness.

 Source:...

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