- 8 June 2020, 10:09 in Customer Experience

How empathy, ahead of tech, will be the key driver of business recovery post-coronavirus

With organisations across the world beginning to show the first signs of emerging from the lockdown, the strategy to help business recovery is at the forefront of every decision maker's mind. For the first time in a while, businesses should step away from technology and replace it with empathy, and lean into an ongoing, rapid process of human insights gathered from customers. An ability to understand and adapt to evolving...

Keep Reading...


- 15 June 2020, 08:00 in Customer Experience

5G will advance all of society as we know it

“2020 is the year of 5G.” How many times have we heard that phrase, or...

- 20 September 2017, 08:00 in Social Media

Will Instagram Stories Sound the Death Knell for Snapchat?

There are over 65 million people living in the UK, with 69% of people aged 16-74...


- 20 September 2017, 07:30 in Features

How to Drive Brand Loyalty in the Digital Age

Thanks to the digital era, a brand’s reputation has never been more important. Today, consumers have the luxury of choice in unprecedented...

- 19 September 2017, 08:30 in Features

5 Tried-and-Tested Methods for New Businesses to Boost their Exposure

For new businesses, getting your brand out there can be challenging — especially if some of your competitors are dominating the market. How do...

- 19 September 2017, 08:00 in Features

Targeting by Temperature: How Brands can Cash in on Slumber Shoppers

Grey skies, wind and rain – it feels like the sun has packed his hat away, and made an escape for it. As gloomy weather leaves the nation...

- 19 September 2017, 07:30 in Features

How Retailers Can Use the Back-to-School Rush to Get Personal All Year

Except for holiday wardrobe shopping, summer is a quiet period for most retailers. That makes back to school shopping all the more important. It...

- 18 September 2017, 08:00 in Social Media

From Content to Checkout: Boosting Retail Sales Through Social Media

The latest figures from the Confederation of British Industry, show that UK retail sales growth has plunged at its fastest pace in over a year. As...

- 18 September 2017, 07:30 in Features

Predictive Tech Essential to Keep up with Competitors

Senior marketers are struggling to organise and utilise the masses of data they have available without the use of AI-powered predictive technology,...

- 15 September 2017, 08:30 in Social Media

CMOs Struggling to Prove Social Media Positively Impacts Business Objectives

Marketing budgets are increasingly being invested in social media over other marketing channels – which is a significant shift. According to a...

- 15 September 2017, 08:00 in Search

Expanding your Marketing Operation? Why Organic Search Should Take Centre Stage

Imagine installing billboards for your brand in Manchester when you want to target customers in Birmingham. Imagine paying for a TV advert during...

← Older Newer →


© Digital Marketing Magazine 2018 | Privacy Policy | Twitter | YouTube

Amplified Business Content is a limited company registered in England and Wales.
Registered Number: 07953063
Registered Office: 9-11 Castle Street, Cardiff, Wales, CF10 1BS