- 8 June 2020, 10:09 in Customer Experience

How empathy, ahead of tech, will be the key driver of business recovery post-coronavirus

With organisations across the world beginning to show the first signs of emerging from the lockdown, the strategy to help business recovery is at the forefront of every decision maker's mind. For the first time in a while, businesses should step away from technology and replace it with empathy, and lean into an ongoing, rapid process of human insights gathered from customers. An ability to understand and adapt to evolving...

Keep Reading...


- 15 June 2020, 08:00 in Customer Experience

5G will advance all of society as we know it

“2020 is the year of 5G.” How many times have we heard that phrase, or...

- 5 July 2017, 08:00 in Search

How to be a SEO Knight!

Dominating the prime spot on search engine results is a constant battlefield. You may think...


- 5 July 2017, 07:30 in Features

Breaking the Trust Barrier: Why Businesses Need to be More Open to Build Meaningful Customer Relationships

Many businesses try to find new ways of discovering more about their customers and prospective leads, gathering this information through the...

- 4 July 2017, 08:00 in Customer Experience

Building Customer Engagement During Challenging Times

To say 2017 has been a year of unpredictability would be something of an understatement. With political twists and turns dominating the headlines...

- 4 July 2017, 07:30 in Social Media

How Social Advertising is Helping the Struggling Cinema Sector

There is nothing new in deploying social across a customer journey. Digital marketers have been advocating this for some time now. The game-changer...

- 3 July 2017, 08:30 in Features

3 Steps to Better Brand Interactions and Stronger Profits

Retail magnate JC Penney believed that “every great business is built on friendship”. That this judgement was made by a man born in the...

- 3 July 2017, 08:00 in Adtech

Brits Now Associate Ads with Fake News

British consumers are far more likely to associate ads with fake news than their European or American counterparts, according to new research from...

- 3 July 2017, 07:30 in Content

Clever Content Marketing

Before you execute content it’s important to consider how it can be best optimised and employed across each channel - such as website,...

- 30 June 2017, 08:30 in Customer Experience

Customer Experience vs Customer Engagement

Marketing is full of jargon and buzzwords, deployed with alarming regularity from boardrooms to breakfast meetings. From bounce rates to personas,...

- 30 June 2017, 08:00 in Content

Invasion of the Cyber Writers

With artificial intelligence commonplace, even in content creation, is the day of the human writer coming to an end? Is it time to upgrade or be...

← Older Newer →


© Digital Marketing Magazine 2018 | Privacy Policy | Twitter | YouTube

Amplified Business Content is a limited company registered in England and Wales.
Registered Number: 07953063
Registered Office: 9-11 Castle Street, Cardiff, Wales, CF10 1BS