VK, better known as VKontakte, is a Russian social network ranked by Alexa as the second...
Awareness of truck advertising is virtually non-existent in the UK, especially compared to places like America....
Let me state this right from the start. My issues with the new COVID tracking app,...
Weathering the storm: How cloud technology can help marketers to succeed remotely
For the most part, cloud-based computing has made its way into almost every business in some shape or form. Most marketers probably use a cloud-based service at work every day - be it for storage, communication, video conferencing or logging on to their company’s server.
Although mobile phones have been around for some time now, smartphones are really beginning to take...
The current web ecosystem is in the midst of evolving to meet consumers on consumers’ terms....
When GDPR came into effect in 2018, many predicted difficult times and a loss of competitiveness...
When it comes to data, privacy and security should be of paramount importance for all businesses,...
Monday marked the 2nd anniversary of the European General Data Protection Regulation (GDPR). Over the past...
A new decade – one currently on pause, of course – but one that started with...
Digital transformation is now omnipresent. Companies are rapidly modernising their infrastructures and processes to improve customer service,...
Artificial Intelligence (AI), Machine Learning (ML) and automation are all buzzwords which are being banded around...
Digital technologies have made it easier than ever for marketers to demonstrate the return on investment...
With organisations across the world beginning to show the first signs of emerging from the lockdown,...
E-tailers, don’t miss out!
Digital marketing is, by far the most popular advertising strategy for millions of businesses worldwide. With billions...
Queue-busting becomes a top priority as retailers plan for Christmas peaks!
The online environment has transformed the way we engage with businesses, and made us far more...
As lockdown restrictions ease and businesses begin to open their doors once more, it’s time to...
The IAB Europe recently published a guide called ‘Guide to the Post Third-Party Cookie’ Era' in...
Data is everywhere. We collect so much of it that it’s become near impossible to make...
In just a few short weeks, the world was upended by the Covid-19 outbreak, and not...
Remember at school when we grew runner beans in jam jars with a piece of rolled...
While it’s safe to say that the technological development of virtual reality (VR) is accelerating, one...
As brands continue to focus in 2018 on how they can use customer data to deliver...