- 5 June 2015, 15:00 in Online PR

Extra Cheeky PR with a Side of Banter

#CheekyNandos has caught the internet by storm in the past week or so. What appears to have started out as a, for want of a better phrase, ‘cheeky bit of banter’ between lovers of a casual dining restaurant has erupted onto the news feeds of almost every social media platform and online news publication.

To some, it represents the latest unforeseen meme in the constantly revolving conveyor belt that is the...

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- 16 August 2017, 07:30 in Data

GDPR Preparation: The Pitfalls of Customer Marketing Preferences

The implications of the impending General Data Protection Regulation (GDPR), which comes into effect in...

- 21 September 2017, 08:00 in Advertising

The Secret to Making Retargeting Ads for the Mobile Era

It should come as no surprise to discover that the internet is now mostly mobile....



- 31 March 2015, 08:00 in Online PR

PR 101 in the Real World: Speaking the Right Language

Teaching anyone to suck eggs is a dangerous place to go, but there remains a huge amount of assumption, confusion, and general malaise about what PR...

- 24 March 2015, 10:00 in Online PR

PR Metrics That Matter

Why making PR measurable will make your business better!


- 16 February 2015, 15:00 in Online PR

The PR Effect

Getting your sales message right and letting your potential market know about it can seem like an obvious high priority, but when you are up to your...

- 14 November 2014, 08:00 in Online PR

PR Tastes Better When its Baked Slowly

Your view of PR may be as a quick fix to a sales problem, or as a slow burn marketing initiative, but getting the expectation right at the outset...

- 29 September 2013, 09:00 in Online PR

Has Digital Changed PR?

PR has always been one of the least understood of the marketing disciplines. At a party my quick explanation is that advertising is me saying how...

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