Suzanne Dibble will be speaking at the GDPR Summit London, coming to 155 Bishopsgate on June 25th.

As a multi-award-winning business lawyer, Suzanne is a small business law expert whose innovation in helping small business owners tackle complex regulations has been hailed by the Legal Services Board and the Law Society.

Suzanne also consults with multinationals on data protection law and the GDPR. In recent work with Richard Branson at Virgin, she led a group-wide data protection project which resulted in Virgin nominating her for the prestigious Solicitor of the Year Award, for which she came, runner-up.

Suzanne trained at a top City law firm where her role on the board of £100m+ business prompted her listing in the Who’s Who of Britain’s Business Elite for two years running. The success owes much to Suzanne’s understanding of the small business world, and her ability to implement law and regulation in the context of individual companies.

Amid media hype and headlines about bank-busting financial penalties that the GDPR can wield, Suzanne’s approach brings clarity, balance and practical guidance. She has over 11,000 small business owners in her closed Facebook group giving advice on GDPR; she knows what their concerns and practical questions are and shares her simple steps to legislative compliance.

Legitimate interests in practice

Suzanne will be speaking in the morning sessions at the Future of Marketing theatre, delivering her keynote, ‘The lawful basis for processing: Legitimate Interests in practice’.

The Information Commissioners Office describes Legitimate Interests as “the most flexible of the six lawful bases” for data processing; its element of relative ambiguity means the application will change on a case-by-case basis. Marketers will have to use discretion and knowledge when reaching out to current and prospective contacts using this option.

Legitimate Interests may be considered appropriate when:

The process is not required by law but is of a clear benefit to you or others.
The privacy impact on the individual (data subject) is limited.
You are unable or do not wish to give the data subject full upfront control through consent, or you do not wish to disrupt consent requests when they are unlikely to object to the processing.
Compelling reasons for data processing may mean that a more intrusive impact on the individual can be warranted. If this is the case, marketers must ensure that any further impact is justified.
Unpacking the context of legitimate interests

Attendees of Suzanne’s keynote will be given a refresh on the lawful basis for processing and will receive an explanation on how and when marketers can use legitimate interests.

The talk will tessellate with presentations and panel discussions running throughout the day across three keynote theatres, whereby 40+ experts will delve into the issues that small business need to deal with on their journey through GDPR compliance.

Supported by Henley Business School’s GDPR Transition Programme, the conference delivers the messages and thoughts of the UK’s foremost authorities on data protection and privacy in under the new EU directives.

As always, emphasis will be on a clear explanation of legal requirements and delivering actionable, practical advice for businesses. Delegates will also have the chance to pose their queries to industry leaders through post-talk Q&A sessions in the conference, which has been described as “high-impact, content-rich and jargon-free”.

Click here to secure your place for this exclusive event or to see the agenda.

 


GDPR Summit Series is a global series of GDPR events which will help marketers to prepare to meet the requirements of the GDPR ahead of May 2018 and beyond. Further information and conference details are available at http://www.gdprsummit.london/


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