- 2 December 2016, 08:30 in Apps

App Happy: How to Ensure you Don’t Send your App into an Early Grave

Not that long ago the world of app development was still very niche - it was reserved for the big brands, with big budgets, and big campaigns. But no more. These days app development is within reach for smaller independent businesses, and apps are becoming a more mainstream marketing channel through which organisations can engage with customers on the move.

So what of this? That’s great surely? That more businesses are...

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- 5 July 2017, 15:48 in Features

GDPR:Report Launched to Help Businesses Tackle New Data Privacy Laws

A new publication – GDPR:Report – has launched, providing the latest news, features and expert advice on the General Data Protection Regulation (GDPR).

- 25 July 2017, 08:30 in Data

Meeting Customer Demands Through Improved Interaction with Information

Today’s connected world brings with it many exciting opportunities. The coming years will be critical...



- 14 September 2016, 09:30 in Apps

Enhancing Your Brand Through Web and Mobile Apps

In today’s marketplace, the quality of your digital apps can make or break your brand. Apps not only generate revenue through sales and...

- 13 September 2016, 07:00 in Apps

Why Should Schools, Colleges and Universities Invest in Mobile Apps?

As we start a new academic year and term, now more than ever college and university dropout rates are a concern for many education establishments. A...

- 6 September 2016, 11:30 in Apps

Beyond App Development to the App Ecosystem

It’s official. With so many apps out there, not many of us still think of app development as the way to make our millions. But app innovation...

- 6 September 2016, 07:00 in Apps

A Story of Instagram Vs. Snapchat

Last month, Instagram launched a shiny new feature - Instagram Stories. According to its blog, The Instagram Stories format will allow users to share...

- 19 July 2016, 15:00 in Apps

Beware the Social Media 'Filter Bubble'

A few Fridays ago, I was rudely jolted awake by the news that the nation had voted Brexit. This came as a profound shock to me personally, and...

- 14 July 2016, 11:00 in Apps

How to Approach User Engagement for App Development Success

With hundreds of millions of new apps launched every year, you might think publishers have mobile development down to a fine art. Unfortunately, in...

- 4 July 2016, 14:00 in Apps

Has Facebook Transformed the Way We Deliver Apps?

The explosion of mobile has revolutionised the way we go about our everyday lives and do business. For marketers to stay ahead of the game they must...

- 13 June 2016, 15:00 in Apps

Five Apps to Make Glastonbury Even Better!

I have been lucky enough to go to Glastonbury Festival for the last three years and managed to get a ticket again for this year. Previous preparation...

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