- 30 October 2019, 09:00 in Digital Marketing

The internet vs marketing… are marketers playing a losing game?

The rapid pace at which the internet has developed over the years has meant that the marketing industry is often struggling to keep up. Where the high-street retailers once drove buying trends, consumers have now gained control to dictate the market. At a time where it seems almost impossible to keep up with rapid innovations, is it fair to assume marketers are playing a losing game?

Often, things once considered ‘the...

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Gemserv: What the focus on the AdTech industry and cookies means for your organisation

In the past month the Information Commissioner’s Office (ICO) issued both a report on the...

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Criminals trade stolen data within Facebook groups

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Zuckerberg says governments need to do more to support data privacy

Mark Zuckerberg has responded to privacy pressures by asking regulators and governments to do more to help control content that gets published...

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