- 27 May 2020, 08:00 in Digital Marketing

Behavioural change, nudge theory and ultimate benefit – why isn’t the trial COVID tracking app harnessing the best in tech?

Let me state this right from the start. My issues with the new COVID tracking app, in trial on the Isle of Wight, do not come from the security of the system. Nor the speed with which it has been rolled out – which has been expedited for necessity. Nor the politics. It’s more based on its lack of interaction with other tech platforms to make it truly innovative and...

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- 27 May 2020, 08:00 in Digital Marketing

Behavioural change, nudge theory and ultimate benefit – why isn’t the trial COVID tracking app harnessing the best in tech?

Let me state this right from the start. My issues with the new COVID tracking...

- 14 June 2019, 10:00 in News

Riot Games must give up pay information

Data privacy regulators in the US are opening legal proceedings within a broader probe into...


- 13 June 2019, 11:30 in News

Data breach fine for Singapore's Grab app

Singapore-based tech firm, Grab, has received a $16,000 fine from the city-state’s government after a data breach that saw GrabCar...

- 12 June 2019, 10:16 in News

Radiohead hack prompts band to release archived music

Radiohead lead singer, Thom Yorke has said that the sale of the 18 hours’ worth of music will go to charity. The decision to release the music,...

- 6 June 2019, 09:00 in Marketing automation

Why Your Business Can’t Escape Marketing Automation

If CMOs thought they had a lot on their plate last year, 2019 probably feels like a nightmare by comparison. Marketing’s complexity is...

- 28 May 2019, 09:00 in Social Media

Snapchat: spying allegations are “wholly inaccurate”

Multiple employees have said to be allegedly abusing their access to private user data, Motherboard reveals. According to two former employees,...

- 16 May 2019, 09:00 in Email Marketing

7 Tips for a Successful Email Marketing Campaign

On a daily basis, consumers find themselves receiving automated emails from companies trying to promote their products and services to increase their...

- 9 May 2019, 08:15 in Digital Marketing

Mobile phone data breach could be largest in Canada’s history

Freedom Mobile, the fourth largest mobile telecommunications network in Canada has suffered a data breach that has left customers data vulnerable....

- 8 May 2019, 10:00 in Trust

Apple doesn’t want your data, Tim Cook says

Apple’s boss, Tim Cook, has underlined his company’s positive data attitudes again by reminding the world of the tech giant’s...

- 7 May 2019, 09:30 in Social Media

Facebook comes under fire at IAPP Summit 2019

Speaking at the International Association of Privacy Professionals’ (IAPP) Global Privacy Summit in Washington DC this week, Facebook came in...

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